The buzz about the 4.0 industrial revolution by some people is considered as a detrimental thing. This is because predictions appear in the year 2030 or 2045, this era has the potential to reduce about 70-80 percent of the type of work due to technological developments that trigger a high unemployment rate. The Department of Family and Consumer Sciences (IKK) of IPB University answered this by holding the IKK Scientific Forum with the theme “The Structure of the Brain Needed in the 4.0 Era”. Attended by hundreds of cross-generation students at the GMSK Auditorium, IPB (27/3), this event presented Indonesian Character Expert, who had also been a lecturer at the IKK Department of IPB, Dr. Ratna Megawangi.